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According to data released by the Pakistan Automobile Manufacturers Association (PAMA) yesterday, Pakistan’s automobile industry rebounded sharply after the economic recession last year, with car sales increasing by 197% year-on-year in March 2021.
Like last time, Pak-Suzuki Motor Company (PSMC) was named the auto seller of the month in March. Compared with the same period last year, sales in March 2021 increased significantly by 280.1%.
Honda Atlas Motors (HCAR) and Toyota Industrial Motor Company (IMC) also performed admirably last month, mainly because the production suspension in March 2020 restricted business activities and paralyzed the economy.
Today, with the full recovery of economic activities, the demand for automobiles is at the highest level in history, but the demand for certain automobiles is greater than others.
Note: Honda City and Civic are worth mentioning in this article. A total of 2,603 vehicles were sold in March, an increase of 96.2% year-on-year, and monthly sales increased by 18.8%. Since the data for the two vehicles are provided together, they cannot be classified separately in this list.
After long doubting whether the new Suzuki Alto can replace Mehran in sales, the Alto finally has its elements. Since the beginning of this year, PSMC has been mass-producing small hatchbacks and has shown no signs of slowing down in the past few months.
In March 2021, PSMC’s Alto sales reached 4,745 units, a significant year-on-year increase of 436.8% and an increase of 11.8% from the previous month, making it the number-one vehicle in Pakistan. For the third consecutive month since the New Year.
Although the response to the Yaris after its launch in Pakistan has been mixed, it has been a best-selling product in the Pakistani market for a long time and has surpassed Honda City and Civic for several months. This is a remarkable feat.
In March 2021, the Toyota IMC Yaris sold 3,317 units, an increase of 29.3% from the previous month, making it the second-selling model that month.
Although only targeting the upper socioeconomic class in Pakistan, the Toyota Corolla is still one of the top five cars sold here, mainly because of its outstanding reliability, ease of ownership and maintenance, and excellent resale value.
Toyota IMC sold 2,126 Corollas in March 2021, a year-on-year increase of 1.8%, and sales increased by 80.6% from the previous month, making it the third-selling car that month.
Around the end of 2020, PSMC struggled to keep up with the market’s growing demand for Cultus due to production-related issues, which also caused the company to suffer significant losses at that time. Now, PSMC’s production plant has begun shooting full cylinders, and the sales of this car are considerable.
In March 2021, PSMC sold 1,637 Cultus, a year-on-year increase of 130.6% and a month-on-month increase of 10.3%, making it the fourth-largest best-selling car in Pakistan that month.
Given the popularity of Wagon R in Pakistan today, it is surprising that it ranks very low in the world rankings. However, Wagon R’s sales were 1,259 units, compared to 310 units last year, an increase of 54.7% year-on-year and a staggering 306.1% year-on-year growth. These amazing numbers make it the top five best sellers in March 2021.
Most Selling Vehicles In the Fiscal Year 2020-21 |
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Position | Car | Total Sales FY20-21 |
1 | Suzuki Alto | 37,720 |
2 | Toyota Yaris | 28,295 |
3 | Toyota Corolla | 18,355 |
4 | Suzuki Cultus | 17,510 |
5 | Suzuki Wagon R | 12,659 |
6 | Honda Civic/City | 12,500+/- |
7 | Suzuki Ravi | 9,631 |
8 | Suzuki Bolan | 8,196 |
9 | Toyota Hilux | 7,043 |
10 | Honda BR-V | 4,015 |
11 | Hyundai Tucson | 3,748 |
12 | Toyota Fortuner | 3,543 |
13 | Suzuki Swift | 2,316 |
It is hopeful to see the auto industry flourish because the success of these cars will ultimately contribute to Pakistan’s economy and create more jobs for Pakistanis. However, it is also a good thing to see the impact of this success reflected in the quality and pricing of the car.
Although the major car companies here are also exclusive members of PAMA (Hyundai Nishat is the latest recruited member), their recently reported profits are considerable, but their products lack the modern features that many other markets provide as standard.
In terms of the country’s lack of auto parts manufacturers, these major automakers should lobby more actively to formulate policies that encourage parts manufacturers to open stores in Pakistan.
There has been a wave of new changes in the Pakistani car market, with many new entrants entering and competing with existing competitors for the largest share. However, in order to accelerate the positive changes in the automotive market, Toyota IMC, PSMC, and HCAR will have to improve their games significantly.
Since 2017, Saba Ghani has been serving as the talented and dedicated chief content writer for Pakistan Tour and Travel & EMHI Solutions. With her exceptional writing skills and in-depth knowledge of the travel industry, she has been instrumental in crafting engaging and informative content that captivates the audience. You can catch her at [email protected] or Twitter
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